A Quarter-Century Later, We’re Quoting “The Matrix” More Than Ever
Wake up, Neo. The Matrix was released 25 years ago this year. From that first entreaty, as it appeared on computer programmer Thomas Anderson’s (Keanu Reeves) black computer screen, to the hacker’s life-changing choice — red pill or blue? — Lilly and Lana Wachowski’s dystopian action thriller became and remains a technological and cultural bellwether. ...
Warner Bros. Eyeing The Matrix Reboot
Here’s the pitch: your life and indeed the entire world around you is a simulation. All of the bad, awful stuff (and the good, even great stuff) that you experience is simulated, while your actual body is encased (entombed, really) in a pod, and your actual life is about nothing more than providing energy to ...
USC’s Paul Debevec‘s Role in The Matrix, Avatar, Gravity & More
Paul Debevec can rightfully claim that he has helped, in small ways and large, create some of the most technologically groundbreaking films of the last two decades. Debevec leads the graphics laboratory at the University of Southern California's Institute for Creative Technologies, and is a research professor in their computer science department. He is one ...
Summing It Up, Boiling It Down: The Art of the Movie Tagline
We’d all like to think we’re too savvy to fall for modern-day marketing tactics, but when it comes to movie messaging, they’re just so darn clever. By the time you sit down in a theater, it’s likely that the marketing behind a film has already worked it’s magic on you, and taglines—the single phrases you ...
