Black Friday Film Gift Guide: 10 of Our Favorite Recent Blu-Ray & DVD Releases
It’s officially Black Friday, and that means holiday gift-buying season is well underway. So whether you intend to spend today elbowing your way to bargain deals at big box chain stores or online-ordering your holiday gifts from the safety of your own home, we’ve put together 10 great recent DVD and Blu-Ray releases. After all, ...
Summing It Up, Boiling It Down: The Art of the Movie Tagline
We’d all like to think we’re too savvy to fall for modern-day marketing tactics, but when it comes to movie messaging, they’re just so darn clever. By the time you sit down in a theater, it’s likely that the marketing behind a film has already worked it’s magic on you, and taglines—the single phrases you ...
Publicity Gone Wild: 10 Great Movie PR Stunts
In 1910, the head of an early movie studio spread the rumor that silent film actress Florence Lawrence had been killed by a streetcar in New York. After basking in the attention for a time, the studio, IMP, took out an ad and declared that Lawrence was alive and well. Lawrence soon became the very ...
