“Flamin’ Hot” Screenwriter Linda Yvette Chávez Serves Up a Story Straight From the Heart
Linda Yvette Chávez tells the story of Flamin’ Hot with faith, passion, and romance. The co-creator of the Netflix series Gentefied saw herself in the true story of Richard Montañez (Jesse Garcia), the Frito Lay janitor who dreamed of a snack that connected with his Mexican American community. With his great coach and partner in life, his wife Judy (Annie Gonzalez), Richard fulfilled his dream with Flamin’ Hot Cheetos.
Chávez doesn’t focus on a single person with a singular vision.
“Flamin’ Hot” Editor Kayla Emter Spices Up Eva Longoria’s Tasty Biopic
If you’re craving a feel-good underdog story with a kick, bite into Flamin’ Hot. The spicy Cheetos flavoring that has become a pop culture icon started with the passion of Mexican-American Frito-Lay janitor Richard Montañez (Jesse Garcia). Told from his sizzling perspective, Eva Longoria’s directorial debut is technically a biopic but has the DNA of a 90s snack commercial. It’s colorful, bursting with energy, and instantly addictive.
“Something we always kept track of is Richard and his energy and his excitement and his passion,” editor Kayla Emter explained.
