Blumhouse & Lionsgate Working on a New “Blair Witch” Movie
We’re headed back into the freakiest forest of them all, courtesy of Blumhouse and Lionsgate, who are partnering for a new Blair Witch Project movie. The two studios have struck a deal in which Blumhouse will be reimagining multiple horror films for Lionsgate after the success of their joint venture, director Jeff Wadlow’s horror film Imaginary, ...
Publicity Gone Wild: 10 Great Movie PR Stunts
In 1910, the head of an early movie studio spread the rumor that silent film actress Florence Lawrence had been killed by a streetcar in New York. After basking in the attention for a time, the studio, IMP, took out an ad and declared that Lawrence was alive and well. Lawrence soon became the very ...
