Content
Protection

Thanks to advances in technology, audiences have more choices than ever before to access content—where, when, and on any device they want. However, as content increasingly moves online, piracy remains a threat. One out of four content theft sites exposed consumers to malicious content.

Our industry’s comprehensive approach to protecting both creators and audiences includes the ongoing expansion of legally available content, enforcement actions, and voluntary initiatives with responsible companies in the internet economy.

To reduce piracy, the Copyright Act provides both civil and criminal enforcement mechanisms. The MPA supports continued funding for our nation’s law enforcement agencies to advance these measures and curtail the theft of creative works.

The MPA also supports the work of global initiatives, such as the Alliance for Creativity and Entertainment (ACE)—a coalition of more than 50 leading media and entertainment companies—that is committed to protecting creativity and reducing piracy. The MPA is instrumental to ACE’s success, lending its content protection resources, research, and expertise to ACE members. The MPA’s Chairman and CEO Charles Rivkin serves as the Chairman of ACE.

While copyright laws vary from country to country, a set of international agreements helps to protect creators and makers’ intellectual property rights across the globe. The MPA works hard to protect creators worldwide, using lists like the annual Special 301 report and the Notorious Markets List to identify trouble areas and improve enforcement and market access among our trading partners.